Unfair Trade Practices

Birmingham, Alabama Deceptive Trade Practice Attorneys

Most states, including Alabama, have unfair trade practice statutes that describe and prohibit business conduct that is considered deceptive or unfair. Examples of unfair trade practices in Alabama include:

• Deceptive pricing
• Deceptive billing
• Deceptive advertising
• Bogus sweepstakes offers
• Other types of deceptive business practices
• “Bait and Switch” selling tactics

The Birmingham law firm of McCallum Hoaglund Cook & Irby, LLP (“MHCI”) represents both individuals and businesses who have suffered economic harm from unfair trade practices and other types of consumer fraud in Alabama. Our attorneys also work in collaboration with consumer protection lawyers in other states to challenge companies that engage in the same practices elsewhere.

One common deceptive practice that our attorneys have successfully challenged is the inclusion by companies of deceptive charges or fees onto customer invoices. For example,

Our lawyers recently challenged the uniform and linen industry for charging its customers an “environmental charge” without truthfully conveying to customers what the charge was or disclosing the charge to businesses up front. The fee –essentially a “profit enhancing fee” – constituted an unfair or deceptive trade practice in Alabama. Our lawyers were able to stop the practice and obtain a recovery for our clients.

Compensation for victims of deceptive trade practices in Alabama may include out-of pocket damages, mental anguish, lawyer fees, punitive damages, and other types of damages. Our lawyers represent all deceptive trade practice cases on a contingency fee basis, which means that you do not have to pay us any attorney fees unless we are successful in obtaining compensation for you. If we are not successful, you will owe us no attorney fees.

Our lawyers handle many deceptive trade practice cases as class actions when the amount of damages are not sufficient to pursue an individual case.

Free initial consultation

Contact a Birmingham, Alabama unfair and deceptive trade practice attorney at MHCI today.

Our deceptive trade practice attorneys serve clients in Alabama, including Birmingham, Vestavia Hills, Huntsville, Montgomery, Mobile, Tuscaloosa, Gadsden, Jasper, Dothan, Decatur, Pell City, Hoover, Alabaster, Bessemer, Talladega, Athens, Florence, Enterprise, Ozark, Auburn, Eufaula, Jefferson County, Walker County, Madison County, Montgomery County, Shelby County, Tuscaloosa County, St. Clair County, Calhoun County, Barbour County, Bullock County and Lowndes County.